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  To Colleagues
 


Dear Colleagues,

Demand for fitness services is steadily growing year after year. For 15 years fitness clubs have been an undeniable and important segment of the Russian market. These have seen not only economic and socio-political changes in our country. The Russian people’s idea of a modern fitness club has dramatically changed, they know what kind of services are to be provided; keeping in mind that ten or twelve years ago, fitness classes took place in basement gyms.

We are happy indeed that the number of good, modern fitness clubs with each is growing from year to year. We do not compete with other clubs - we are fighting against the reluctance of people to get fit and sound. We explain the customers, that fitness classes make them not only look sporty, self-confident, but also healthier. Ultimately, career oriented people understand that all this can be achieved through a certain way of life, that is part of fitness.

We have studied all specific features and instruments the fitness business in practice. Seeking to maximize the dynamic development of the fitness industry, we strictly abide by common rules of business conduct and professional code of honour. The scope of professional interests in fitness services is certainly above the interests of one company for us. Therefore, we are willing to share our expertise and experience with all those who are interested in promoting fitness as a segment of the market who believe in the future of Russia's fitness business, and invite all interested parties to participate in an open dialogue.

Sincerely yours,
Strata Partners Co.

 
 

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